Skip to content
PONTIS UGC

How it works

A managed production line for performance creative.

Pontis isn't a marketplace you have to manage. We run the matching, the QC and the timelines — you approve and deploy.

  1. Step 01

    Submit your brief

    Tell us about the product, audience, hooks and platforms. Drafts save automatically.

  2. Step 02

    Pontis reviews it

    We check feasibility and confirm final pricing — usually within one business day. You never pay for a campaign we can't deliver.

  3. Step 03

    Pay & activate

    Pay in full through Stripe. Your campaign goes live immediately.

  4. Step 04

    Approve your creators

    The Pontis Engine shortlists creators for your niche; our team reviews them; you approve or ask for alternatives.

  5. Step 05

    Ship & film

    If there's a product, ship it directly to creators and add tracking. The 7-day clock starts when they receive it.

  6. Step 06

    QC gate

    Every video is checked for hook timing, pacing, audio, safe zones, claims and brand fit. Off-brief issues are fixed at no cost to you.

  7. Step 07

    Review & deploy

    You have 5 days to approve or request one of your 2 revision rounds. Then download the 4K master and raw b-roll, and launch.

Under the hood

The Pontis Engine

Every creator is matched to your niche and audience, shortlisted by the Pontis team, and approved by you before a single video is filmed.

Stage 01 · Taxonomy Match

Matching Engine Preview

Your audience and niche are matched against creators who work in that category — then the Pontis team shortlists, and you approve.

  • Fintech SaaSFinance explainer creators
  • Clean BeautySkincare routine creators
  • Home Gym TechFitness & home-workout creators

Example of how matching works.

Stage 02 · Verification Loop

Approval Workflow Tracker

Every video is checked for hook timing, pacing, audio, safe zones and claims before you ever see it.

  1. 1. Creator SubmitRaw 4K + native hooks
  2. 2. Pontis QC GatePacing, audio, safe zones & legal review
  3. 3. Brand DeployApprove, download, launch ads
Fixes for anything off-brief are handled in QC and never count against your revision rounds.

Whitelisting

Run ads from the creator's handle — safely.

Creators never share passwords. Access is granted through each platform's official tools and tracked with an expiry date.

Meta Partnership Ads

The creator approves your ad account as a partner from their Instagram or Facebook settings.

TikTok Spark Ads

The creator generates an authorization code for each video. Pontis verifies it and passes it to you.

90 days included

Paid-ad usage and whitelisting run for 90 days per video, with reminders before expiry and paid 90-day extensions.

Ready to build your creative pipeline?

Submit a brief today. Pontis reviews it, confirms pricing, and starts matching creators as soon as you pay.